
TIMOTHY WEAH
[
New Balance
|
Branded Partnership
]
2023
As USMNT forward Timothy Weah was set to embark on a new venture as part of the New Balance family, FALSE 9 chose to present Timothy as an avatar of the future of the game - free, expressive, fearless and as the American brand's latest signing, ready to fly.
We allowed Timothy to take us through the many different chapters of his personal flight as a four-time title winner, model, artist, designer and influencer who is constantly rewriting, reworking & reimagining the way a modern day footballer looks, thinks and plays like.
So, we collaborated with NDA Paris to create three independent virtual 3D worlds, each depicting a different realm of Timothy's ever-evolving influence and the independent territories that he is continuing to connect and conquer through football, fashion and music.


[001]


[002]


[003]


[004]


[005]


[006]


[007]


[008]


[009]


[010]


[011]


[012]


[013]


[014]


[015]


[016]


[017]


[018]


[019]


[020]


[021]


[022]